Lack of Money, Pulse Don't Slow US Shoppers
Even with credit card limits curtailed, roughly 195 million shoppers — 23 million more than last year — worked themselves into a buying frenzy over the Black Friday weekend. According to the National Retail Federation these zombie consumers, despite using mostly cash, still managed to ring up purchases totaling about $41.2 billion.
Consumers are tapped out… so it’s a good thing the living undead are mindless.
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