About Us

[A letter from Daily Reckoning co-founder and Agora Financial executive publisher Addison Wiggin]

If you’ve made your way onto this page, odds are that you’re new to The Daily Reckoning and would like a little background… or perhaps you’re one of our long-suffering readers in need of a reminder of why you’ve stuck with us through the years.

Either way, you’ve come to the right place.

At The Daily Reckoning, we’ve been in the business of independent financial forecasting since 1999. We take a look at the world and markets, make an educated guess about where they’re headed and alert you to ways we think you can protect yourself and profit from the trends that the mainstream press has overlooked.

Our metier is forecasting booms, busts and bad endings on your behalf… patting you on the back when you do well by them… and owning up to it when we make hash of it.

It’s your money, after all.

Each day that the markets are open, we have the honor and privilege of writing to subscribers of our free daily e-letter with one big idea. One way you can profit from and make sense of (or at the very least, laugh at) the world of finance, economics and politics.

We publish your Daily Reckonings, sent by email, each and every afternoon.

If you haven’t signed up yet, I urge you to do so right here. And don’t worry. It’s 100% free — no credit card is required.

For a decade and a half, we’ve aimed to make these reckonings the most entertaining and informative 15-minute read of your day — and we still do.

But we must admit that we haven’t done it alone. We’ve had the distinct pleasure to work with the leading minds in publishing, mining, oil services, finance, banking, genetics, economics and even… (gasp!) government.

Our cast of characters has grown to the point that we simply can’t feature all of their insights in a daily email — instead, you can find our most interesting investment analyses for the day right here, on our site… along with insights from our “golden Rolodex” of industry contacts.

Everything from the latest advances in regenerative medicine… to the Fed’s next rate hike… to the future of energy… you’ll find it all right here. Because we know that the world of money isn’t just bankers and stock market moves. Or energy and technology. It’s all of these pieces together that make up the larger story.

Our goal at The Daily Reckoning is to help put the often confusing (and infuriating) world of finance into context… to help you connect the dots between your bank account and the decisions that are made in Washington.

Thanks for joining us,

Addison Wiggin

Executive publisher, The Daily Reckoning

P.S. Keep reading for a look at how TheDaily Reckoning got its start…

It All Seemed So Simple in 1999…

Fifteen years ago, The Daily Reckoning was the first of its kind — a free financial e-letter bucking the analysis and advice of the mainstream financial press. We called it first and called it right when we said the U.S. was headed for a major financial crash.

Fast-forward to present day… a lot has changed. There’s a whole cottage industry producing financial forecasts… gloom about the end of America… predictions of financial collapse and the demise of the dollar. Simply put, there are more opinions, analysis and information for you to turn to than ever before.

But 99.9% of that information leaves you knowing less about how to safely build your wealth.

Today, the average American has access to such an abundance of useless facts and senseless data that everyone knows everything and almost no one knows anything.

Think about the knowledge you glean from a cable news network like CNBC or CNN.

By the time you hear the day’s investment ideas on CNBC’s Mad Money, those plays are too expensive. The real money has already been made. That’s because just about everyone has access to mainstream ideas.

It’s only the ideas outside the mainstream — the ones that aren’t widely known — that can deliver you the biggest returns. That’s where we come in.

Since 2008, our forecasts have been featured by The New York Times, The Washington Post, Bloomberg, Fox Business and many other outlets. With good reason, too.

We accurately predicted that oil prices were headed to all-time highs when crude was just $55 per barrel.

We beat the mainstream by four years, forecasting the ascent of biotechnology as well as personalized and regenerative medicine. We even called the advent of 3-D printing when you could still fit the whole “maker movement” in your living room.

Among the cast of characters whose insights will hit your inbox each day are a Harvard-trained geologist, a self-made billionaire, a Pulitzer Prize-nominated journalist, one of the world’s leading bond experts, an ex-banker to the presidents and the CIA’s currency war analyst..

There’s no shortage of ominous economic indicators, hilarious public policy snafus and Wall Street chicanery to alert you and our 500,000 other readers to. So we continue to do so — in the form of market-leading newsletters, international best-selling books and critically acclaimed feature documentaries, like I.O.U.S.A.

Like any prognosticators, we’re liable to get it wrong sometimes. But that just proves we’re human. (Although our forecast track record is impressive, to say the least.)

We don’t have a crystal ball — and we wouldn’t want one. (Where would be the fun in that?)

We can’t tell you the exact moment of the next stock market crash… pinpoint the weekday that the Federal Reserve will finally defrocked of its exorbitant privilege… or reveal when the dollar will cease being the world’s reserve currency.

What we can do is take a different approach than what you’ll find within the pages of TheWall Street Journal. We go deeper than simply reporting the events of the day. We bring it back to you.

Part of the world of money,” Bill said to us recently, “is not directly related to money; it’s about people.

“How people live, how they think, what they think about.

“And it’s all those things that give meaning to money.”

What Daily Reckoning Readers Are Saying…

“A whole generation or two of investors, intellectuals, journalists and citizens of the world have been raised on [The Daily Reckoning’s] writings,” writes Jeffrey Tucker.

“They are compelling not because they are ideologically driven or splashy, but because they are independent-minded and infused with vast knowledge of history and philosophy and take a perspective that disregards the opinion cartel. That is to say, they are eye-opening and provide a completely different look at the world.”

“Read The Daily Reckoning! You won’t find any group thinking there, I promise you.”
— Mark Ford

“I like your style and rational thinking. Good work. You make more sense in one email then a month of CNBC.”
— Ken Krefetz

“I so look forward to your commentary on every subject… In addition, I love reading about your family, and your home in France. Mostly, I’m hanging on every word re: the stock market… Finally, your 3 pieces on The Christmas Story were classics! Thanks for sharing the riches of your talent. Keep the emails coming!”
— Sue Mendelson

“You are probably used to receiving nice notes about the D.R., but in the event you are not — let me tell you, sincerely, that it is the highlight of my day… I’ve been wanting to drop you a note on DR ever since I have become addicted to it. Keep it up, it is worthy material.”
— David Galland, Managing Director, Casey Research

“I don’t believe I have ever read as succinct and exacting a discussion on the interrelationships of violence, governments, politics and democracy as that served up on your [recent] DR. Your usual commentary, while always engaging and worth my time, achieved in this case a superlative in clear thinking (in style as well as content).”
— Jeff Baker M.D.

“My problem is I love TheDaily Reckoning’s message. It is the first thing I read on the internet each day. I haven’t made a cent from it but it sure has helped with an overall perspective. The one thing I can say is there is a huge need for objective evaluation of what is at work in the world today and what its significance is… I really haven’t been able to find objective evaluation until Bill started his daily letters and helped me see the big picture.”
— Dan Hayes

“I want to thank you again for The Daily Reckoning. I share it with my daughter, a freshman in college and my wife and I feel it gives her a mature perception into the world around her. Parents can try all they want, a little reinforcement from your beautifully written newsletter is appreciated beyond words. Occasionally, you mention shortening the length. Please don’t. You may think it rambles or that we might not be interested but a beautiful painting extends all the way to the edge of the frame…”
— Allen Adams

“Your daily emails always serve as a sign of sanity in a crazy world, especially when you pop the pretentious bubbles of modern culture. I enjoy getting your timely and engaging views on a daily basis.”
— Mike Randolph

“I enjoy your daily columns, comments and information. Such intelligent, rational and articulate words are quite rare on the web…”
— Wm. A. Leavell, PhD

The first thing I hear when I come up from my office down stairs every morning is, “did The Daily Reckoning arrive yet?” My wife thinks it’s the best thing since the internet, me too!
— Jack Cheshire

“Just wanted to say a big thank you for such a well-written, (and free, yet!), witty, fact-filled newsletter.”
— Tim M. Bella

“I have to tell you, I just love your daily digests… honestly, they are the first thing I read in my batch of emails…”
— Barbara Hall

“Truly like your letters. It’s only one I read every day. Actually look for it! Thank you.”
— Jeff

“Again, thanks for the provocative words — I find myself spending less time with the mainstream media and more with the DR.”
— Paul Edwards

“I have only recently started getting your Daily Reckoning. This is just to let you know that there is someone out here who greatly enjoys it. Biggest compliment — I read it in the morning when I am awake, and don’t hold it to the evening when I can only handle mindless matters.”
— Derek Ellis

“…your style is so personal and down to earth, it is difficult to remember your audience is bigger than just me!”
— John Babbs

“I would happily pay for this absolutely delightful philosophical, cultural, intellectual, humorous and exceptionally well written newsletter. I’ve saved every one since I subscribed… how special this service is…”
— John Bowers

“It is great to read about the world we live in via your insights… [There is] nothing like this in the Mass Media here in the United States… Keep up the great Daily Reckoning, it’s about the only reason I get on the Internet…”
— David R. Yood

“Enjoy your daily comments more than a lot of stuff in some of the letters to which I subscribe… Good clear thinking and plain writing. Thanks a lot for sensible and timely outlook.”
— Edith del Junco

“Your daily communiqué is awesome! Of the 12 financial resource reports I get each day, yours by far is the most useful and concise… Your email is a welcome part of my day…”
— Timothy S. McFadden

“I enjoy the thought-provoking editorials and news updates. You have the “ring of truth” about what you say.”
— Harlan Stratton, MD

“I admire the background and thought put into the DR. I truly appreciate your grammar, wit, and general education you put into the DR. Keep up the good work and first class standards.”
— Chuck Jendel

“…I also like your irreverent, fresh perspective on politics, the market, and life in general, and I appreciate your dry sense of humor. I keep tuning in to find out “what Bill’s up to now”, while deleting without reading about half of the other email I routinely get. It’s kind of addictive, really.”
— Jon

“I have just received my very first transmittal from TheDaily Reckoning. Kudos — what a refreshingly witty, erudite, finger wagging, sensible and insightful piece. This will be one of the very few emails to which I shall look forward.”
— Elaine

“Thank you guys, for your interesting analysis of free trade and the various ramifications which were alluded to therein… provocative and enlightened thought… I thoroughly enjoy your Daily Reckoning and have quite unabashedly become addicted to your mental agility. You fall into the category of Mencken and Buckley and other essayists of whom I have the highest regard…”
— Robert Orr

“I only recently got on your daily email commentary list. I wish that had been much earlier. I consider your commentary and side references most valuable, in fact, your email is a highlight of my day. Thanks for your email service and I hope that you will continue it and your cogent, realistic commentary into the future.”
— Ray

“I have thankfully been getting and reading your morning letters and think very highly of them and do not feel that you have wasted any of my time. I even have my wife and daughter read them daily… I cannot tell you how refreshing it is to read your daily letters as there is almost no one in normal world that is thinking today…”
— Al Adams

“I believe I am addicted. Today is the first day I did not receive The Daily Reckoning and I happily admit I have missed it. Hope to read it tomorrow.”
— Tsc

“I love hearing from you on a daily basis. This has been a wonderful add on to my newsletters. Thank you very much.”
— Kevin

“Just wanted to let you know that I appreciate The Daily Reckoning. Your insight into what is happening in the world is very helpful.
— Peter Scott

“I absolutely love and enjoy the newsletter. It has some of the best commentary and opinions. It is actually better than some of the newsletter that I pay to get.”
— Joe Gesualdi

“…what sets your newsletter apart from others is the chatty, yet comprehensive insight… you hit a few points in each letter and present it in the form of someone who knows the European lifestyle firsthand and spices up the information in a credible and interesting way. It reads like a letter from a friend…”
— Iona

“Just a quick note to say how much I enjoy your daily letter! I find myself agreeing with almost everything you say, which worries me! Your Daily Reckoning is something I look forward to every day!”
— B.T.Chrobok

“I suppose what I’ve enjoyed most from TheDaily Reckoning is the ‘bemused’ and skeptical attitude towards the everyday market and his ability to evaluate the daily nonsense in the clear light of his own values. I find that not many can do that. They’re willing to stand apart from the crowd and point out that the emperor is, well, ah, er, naked…”
— John

“I enjoy reading your piece each morning. Your insights have a refreshing depth.”
— Andrew Smith

“As an early riser I appreciate having information to start the day. I find The Daily Reckoning to be insightful and cuts to the chase with a minimum of verbiage.”
— Raymond J. Brown

“I find your daily comments extremely interesting since it is rare to find a source of information that provides a historic and present day world perspective.”
— Andreas Taeubel

And here’s what the media has said about The Daily Reckoning…

“The Daily Reckoning is a freewheeling Web site for libertarians, gold bugs and doom enthusiasts of every stripe… [Addison] Wiggin offer[s] up his analysis with a confident and steady aplomb. And for good reason…”
— Stephen Metcalf of The New York Times Magazine.

“I am also a fan of a more modest site called The Daily Reckoning, an always interesting offering… The site’s daily newsletter, which is available by email, offers a charmingly mordant take on the stock news of the day, accentuated by philosophical maunderings…”
— David Futrelle of Money magazine.

“Back in 2000, The Daily Reckoning, announced their trade of the decade. It was a simple one: sell dollars, buy gold. It turned out to be a good plan. In 2000, you could buy an ounce of gold for $280 (the average price over the year). Now, it will cost you $1,125. At the time, they saw what most others did not…”
— Merryn Somerset Webb of The Financial Times

“If you want to be informed rather than disinformed, go to The Daily Reckoning website and sign up for the free Daily Reckoning letter. Consider buying several copies of this book (Dice Have No Memory: Big Bets & Bad Economic From Paris to the Pampas) and giving them to people who are open to actually understanding reality. They can read the book and become informed citizens, rather than disinformed sheeple. With knowledge comes power.”
— Mark Lamendola of Mind Connection

“The Daily Reckoning can tale with a point like few other writers. They are just so gifted. You can read him in short pleasurable bursts in the evening, or of an afternoon with a nice glass of wine.”
— John Mauldin, author Endgame: The End of the Debt SuperCycle and How It Changes

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